The State of Last Mile Service and Delivery


Why Offering Exceptional Services to Exceptional Customers Has Never Been More Important

According to one recent survey conducted by Harris Interactive and sponsored by Glympse, we’ve officially entered an era where about 86% of all consumers have shown themselves more than willing to order products online. About 45% of those people have ordered groceries online – a trend that is only expected to increase over the next few years.

But at the same time, roughly 72% of consumers have dramatically raised their expectations for food delivery this year alone.  This is largely due to the digital transformation, with customers demanding transparency, personalization and seamless customer-first experiences.  A single bad experience – a missed or delayed delivery – can mean they will look elsewhere for the quality they expect.

That doesn’t mean that people are going to stop ordering groceries online – far from it, particularly as the convenience is typically unsurpassed. It means that they’re getting very, very picky about who they choose to leverage to get these important items into their homes.

Consumers want communication and flexibility from their service providers and they want it now – which is why if you’re not already heavily focusing on Last Mile Delivery and Curbside solutions designed to meet your customers needs, now more than ever is the time to start.

The Glympse Approach

At Glympse, we’ve made every effort to help businesses like yours take advantage of all the current industry trends highlighted in surveys like the one mentioned above and others. On the technical side of the conversation, we offer a flexible platform with enterprise-grade location APIs and SDK, as well as fully packaged software solutions, to create a single, innovative, personalized and persistent web-based experience for all end-consumers.

In other words, we’re a solution that helps you optimize your own infrastructure from the perspective of people who order groceries online or pick them up at curbside. But going beyond those technical details, we’re also able to offer something far more important: the unparalleled experience that both you and your customers deserve.

Our platform was designed to offer a constant, real-time and 100% accurate live map view of deliveries that are on the way, totally eliminating all last mile uncertainty that usually exists with these types of deliveries. From the point of view of your customers, they’ll always know where their important items are and when they can expect them. For your business, you’ll be able to regularly unlock opportunities for efficiency improvements and optimization – thus raising customer satisfaction exponentially while lowering your costs at the exact same time.

This creates a ripple effect in the best possible way, unlocking powerful advantages like:

  • Preventing customer cancellations and re-schedules due to uncertainty or delays, thus increasing your revenue.
  • Significantly reducing customer no-shows by creating an almost unprecedented level of visibility.
  • Reducing customer service calls by 25% or more.
  • Deflecting any remaining calls to lower-cost support channels like chat or virtual agents.

Again, the survey above revealed that the two primary reasons for reordering that most people have are 1) delivery cost, and 2) on-time delivery. By strengthening your ability to account for the latter, you’re also making significant gains in terms of the former – thus creating a perfect storm where your customers have complete confidence knowing that YOU are the brand that can meet their needs every single time.

Tomorrow’s Customer Experience is Born in the Innovation of Today

At Glympse, we pride ourselves on our ability to be more than just a pioneer of real-time location sharing technology. We’ve built our business from the ground up to become the partner you need when you need us the most. When your most significant competitor is a company as large as Amazon or Whole Foods, you’ll never be able to outspend them – that’s just a fact of life. But what you can do is outperform them, and we’ll proudly stand by your side every step of the way to help guarantee you can do precisely that.

If you’d like to find out more about how we’re prepared to help you with all of your Last Mile needs for Delivery and Curbside Pickup, or if you just have any additional questions you’d like to see answered, please don’t delay – contact Glympse today.